Think of them as the indies of the gaming world.
The video games being released on Nintendo’s new WiiWare service – which went live in North America yesterday – provide consumers with a new way to buy games online and help game makers get product to market faster.
If you think of traditional retail games as Hollywood blockbusters, then WiiWare games are like independent movies, according to Nintendo’s Canadian spokesperson, Matt Ryan.
The games are meant to be quick and fun, allowing developers to try new ideas without the investment in time and money required to create a full-scale game, which can take years to develop.
“We’ve been trying to expand the gaming audience, but we’re also trying to get developers to expand creative risk,” Ryan said.



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